Partnership with the premier haute cuisine festival focuses on elevated programming on the Fine Food Live demo stage, providing even greater content for exhibitors and visitors
Isaac Mchale from London’s award-winning, The Clove Club, headlining the SFFA main stage, Fine Food Live, in 2018
SINGAPORE, 18 February 2019 – Speciality & Fine Food Asia (SFFA) is proud to work with World Gourmet Summit (WGS) – the region’s foremost gastronomic event – to curate two days of interactive programming on the celebrated Fine Food Live stage at SFFA 2019. The legendary WGS has placed Singapore on the culinary world map since 1997 and has been conferred over 50 international awards; it is the must-attend event on every chef and hospitality professional’s calendar.
Founder of the World Gourmet Summit and CEO of PKH, Peter Knipp says, “Through the years, we have been fortunate enough to witness many rising stars in the culinary industry. This year, the World Gourmet Summit is very excited to come together with SFFA to bring some of the best talents in the region to Fine Food Live. We believe that the prestigious trade show is an excellent platform for these skilled chefs to shine and we all also look forward to discovering innovative new gourmet brands.”
Bringing in their expertise and direct access to the region’s best talent, WGS will design the Fine Food Live programme on 18 and 19 July. Dubbed the WGS Gastronomic Adventure, the stage is set for both local and international chefs to bring their A-game in interactive Special Guest Chef Demos as well as cook-off challenges – stretching their creativity and ability to shine under pressure. Other programmes to look forward to include a showcase of the newest equipment and products, insightful panel discussions and more.
Additionally, WGS, SFFA and RPB Asia will collectively present the Opening Cocktail Reception at Fine Food Live on 17 July, where WGS-selected chefs and partners will present canapés using the exhibitors’ products and ingredients. Exhibitors, VIPs, speakers and WGS partners will be present at this exclusive networking event, providing an excellent platform for potential business and professional opportunities, bar none.
Christopher McCuin, Managing Director of Montgomery Asia, adds, “We’re very excited for the opportunity to work with Peter and the WGS team to further elevate SFFA’s position as the premier food and gourmet trade show in Southeast Asia. We believe this partnership allows us to take the show to even greater heights, and we look forward to seeing them unfold this July.”
The partnership strengthens the show’s industry-led perspective and continued forward-thinking, spurring SFFA forward to present greater opportunities for participating industry professionals and guests. More details on the programming will be announced leading up to the show in July 2019. SFFA and RPB Asia will be held from 17 – 19 July 2019 at Suntec Singapore.